  
| Author: | JulieK  | | Posted: | Jul 26, 2015 00:07 | | Subject: | Re: Buy and View buttons on new catalog page | | Viewed: | 27 times | | Topic: | Suggestions | |
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| In Suggestions, 62Bricks writes:
| | In Suggestions, JulieK writes:
| | In Suggestions, 62Bricks writes:
| | In Suggestions, JulieK writes:
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Here is my suggestion: I think that the Buy button should instead say "View list
of Sellers" or shops. Then after clicking on that button the screen jumps to
the list of stores with a "Go Buy It" type of button.
Julie
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This is one of those things I think is only confusing to those used to the old
way. I'm sure the idea is to have the "call to action" button highly visible
in a prominent spot. That is the "Buy" button. That takes you to a list of items
for sale, each of which you can "view" in individual shops. It makes sense to
me and I think a new user will easily see the logic.
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That button should be highly visible, however I think it's mislabeled. The
"Buy" button does not let you buy (put in your cart and check out). It is simply
a short cut to view items lower on the same page.
The button that takes users to the place where they can actually put items in
their cart and checkout should say "Buy" (not view).
Julie
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The new design incorporates the catalog and the items for sale. It is possible
just to keep the inventory tab or the color tab or the price guide tab open as
you browse the site and never see the items for sale. That button at the top
needs to be a "call to action" and the action we want is for someone to buy something
from one of the sellers who has that part. It needs to say "Buy" so it reinforces
what we want the buyer to do.
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It should say "View Sellers". The buttons by the sellers should say "Buy".
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This is commercial web design 101. No, the "buy" button does not go directly
to the page where you put things in your cart, but that's not its purpose.
Its purpose is to clearly mark the way to buy something in the clearest possible
way. Buy - View - Add to cart.
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1st you view, they you buy, then you add to cart.
I'm talking solely about while on the catalog item page.
I guess we just don't see eye to eye 
Julie
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Message is in Reply To: 5 Messages in this Thread:  Msg 1 - JulieK (8985) 108 months ago Jul 25, 2015 to Suggestions
 Msg 2 - 62Bricks (1455) 108 months ago Jul 25, 2015 to Suggestions
Msg 3 - JulieK (8985) 108 months ago Jul 25, 2015 to Suggestions
Msg 4 - 62Bricks (1455) 108 months ago Jul 25, 2015 to Suggestions
Msg 5 « - JulieK (8985) 108 months ago Jul 26, 2015 to Suggestions
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USA, Illinois
